Privacy policy

We respect the information you provide us with and will never share it unless you give us permission (and even then we probably won’t!).

Elliot Brown is committed to protecting your privacy in accordance with applicable laws and regulations. Elliot Brown supports the fundamental rights to privacy and data protection as well as compliance with national and international privacy laws, including the Data Protection Act 2018 and General Data Protection Regulation (GDPR). We’re naturally respectful and treat people how we would wish to be treated ourselves.

Personal information you provide to us

Elliot Brown collects your personal information that you provide to us by:

  • browsing our website;
  • using the services available through our website, for example if you place an order, create an account, sign up to receive our journal newsletter, enter any of our competitions or our retailer competitions for Elliot Brown product;
  • expressing interest for a forthcoming special project;
  • or otherwise communicate with us.

This information may include your name and contact information such as billing address, email address and phone numbers. We may also collect information about your account and your use of our services, which may include your purchase history.

We may collect information that is sent to us automatically by your web browser. This information typically includes your Internet Protocol (IP) address, the identity of your internet service provider, the name and version of your operating system and browser, the date and time of your visit, the page that linked you to Elliot Brown, and the pages you visit. We also may obtain data and information about you from third-parties, e.g. credit information from credit reporting agencies.

How we protect your personal information

We comply with our legal obligations in the following ways:

  • store and/or delete personal information properly;
  • protect personal data from loss, misuse, unauthorised access and disclosure; and
  • ensure that appropriate technical measures are in place to protect personal data.

Legal basis for processing your personal data

Processing may be necessary for the legitimate interests of Elliot Brown or a third-party, except where such interests are in conflict with your interests, rights or freedoms. Processing may be necessary to enter into or perform of a contract with you. For certain additional purposes, your personal information will only be used with your explicit consent.

In particular, your personal information may be used:

  • to provide you with effective and efficient customer service;
  • to provide the products, information and services that you request;
  • to process orders you place on our website;
  • for analytical purposes;
  • to improve the content, functionality, performance and usability of our website;
  • to provide technical support and troubleshooting;
  • in connection with our legal rights and obligations; and
  • for certain additional purposes only with your explicit consent.

Your choices

We respect your right to make choices about the ways we collect, use and disclose your personal information. Where appropriate you are asked to indicate your choices at the time we collect your personal information. If you receive email or marketing communications, you may "opt-out" of that service at any time by using the unsubscribe feature included in the e-mails.

How we may use and share your personal information

If permitted by applicable law, we may share your information:

  • Within Elliot Brown for the purposes set forth in this online Privacy Notice.
  • With our Third-Party Service Providers that perform services on our behalf. Our third-party service providers are required to use adequate privacy protections and may use the information only for the purpose of providing services to Elliot Brown. Elliot Brown does not sell, rent or trade your personal information.
  • Compliance with Laws and Protection of Our Rights and the Rights of Others. We may disclose personal information when we, in good faith, believe disclosure is appropriate to comply with the law or a court order. We may also disclose personal information to cooperate with a government investigation; to prevent or investigate a possible crime, such as fraud or identity theft; to enforce or apply our online terms of use or other agreements; or to protect our own rights or property or the rights, property or safety of our users or others.

We will not use your personal information to send product or promotional advertising unless you have agreed to receive those.

External links

Elliot Brown's website may contain links to other sites operated by third-parties. Elliot Brown is not responsible for the actions and privacy policies of third-party websites.

Cookies and other storage technologies

Elliot Brown may use "cookie" technology on our website. A cookie contains information that is sent by a website and stored in your hard drive or temporary memory. You will be asked for your consent and you may change your cookie settings on your internet browser or delete our cookies at any time. We may use cookies to save your preferences for our website or to collect statistics related to the number of visitors to our website and requests for files, the types of browsers used, and other aggregate data. Elliot Brown does not collect geo-location data.

You can view a list of the cookies that we use in the table below:

Cookie Description
_shopify_y This cookie is associated with Shopify's analytics suite.
cart_currency This is an essential cookie for the secure checkout and payment function on the website. This cookie is provided by
secure_customer_sig This cookies is set by websites built on Shopify platform and is used in connection with customer login.
_y This cookie is associated with Shopify's analytics suite.
_shopify_fs This cookie is associated with Shopify's analytics suite.
_orig_referrer This cookie is set by website built on Shopify platform and is used in assoication with shopping cart.
_shopify_s This cookie is associated with Shopify's analytics suite.
_shopify_country No description
_landing_page This cookie is set by website built on Shopify platform and is used to track landing pages.
_s This cookie is associated with Shopify's analytics suite.
nostojs No description
ometria No description
_gcl_au This cookie is used by Google Analytics to understand user interaction with the website.
_pay_session The domain of this cookie is owned by Shopify. This cookie is used for enabling secure checkout and payment function on the website.
cart_ver No description
cart No description
cart_ts No description
cart_sig This cookie is set by Shopify and is used in connection with store checkout.
_uetsid This cookies are used to collect analytical information about how visitors use the website. This information is used to compile report and improve site.
_uetvid No description.
_ga This cookie is installed by Google Analytics. The cookie is used to calculate visitor, session, campaign data and keep track of site usage for the site's analytics report. The cookies store information anonymously and assign a randomly generated number to identify unique visitors.
_gid This cookie is installed by Google Analytics. The cookie is used to store information of how visitors use a website and helps in creating an analytics report of how the wbsite is doing. The data collected including the number visitors, the source where they have come from, and the pages viisted in an anonymous form.
_dc_gtm_UA-365906-1 No description
shopify_pay_redirect This cookie is used by website using Shopify platform and is used in enabling secure payment and checkout from the e-commerce store.
_shopify_sa_t This cookie is set by Shopify and is used for analytics relating marketing and referrals.
_shopify_sa_p This cookie is set by Shopify and is used for analytics relating marketing and referrals.


This website may use web analytics services provided by Google Inc. ("Google") respectively. These analytics services use "cookies", which are text files placed on your computer, to help the website analyse how users use the site. Google may use this information as per their privacy policy. By using this website, you consent to the processing of data about you by Google in the manner and for the purposes set out above.

Use of special project areas

Some of our website areas are not visible to the general public and to view the page, you will need to have been provided with a specific URL address. On such webpages you may be asked to agree to special terms governing your use of the special project area.

Public forums

We may offer blogs, message boards, or similar public forums including our Facebook, Instagram Twitter and other social media accounts where you and other users of our website can communicate. Unless otherwise required by applicable law or regulation, the protections described in the online Privacy Notice do not apply to information (including personal information) that you post and/or volunteer in these public forums. Any information you share in a public forum is public information and may be seen or collected by anyone, including third-parties that do not adhere to our online Privacy Notice. Elliot Brown is not responsible for the events arising from the distribution of any information you choose to publicly post or share through our website.

Children's privacy

We do not sell products or provide services for purchase by children or minors, nor do we market to children or minors. Visitors must have an age of at least 18 years to submit registration. If you believe a person below the age of eighteen has sent personal contact information to Elliot Brown, please contact us immediately at the address listed below and we will use reasonable efforts to promptly remove that information from our databases.


Elliot Brown follows industry-standard practices to secure the information we collect to prevent the unauthorised access, use, or disclosure of information. These security practices include technical, administrative, and physical safeguards. Elliot Brown applies appropriate measures to protect the personal information in Elliot Brown's possession from loss, misuse, unauthorised access, disclosure, alteration and destruction. Elliot Brown takes commercially reasonable precautions to protect the confidentiality, integrity and security of your personal information.

We also have procedures in place to deal with any suspected data security breach. We will notify you and any applicable regulator of a suspected data security breach where we are legally required to do so.

Password Protection

  • You are responsible for maintaining the confidentiality of your password. We have the right to assume that anyone accessing our website using a password assigned to you has the right to do so. You will be solely responsible for the activities of anyone accessing our website using a password assigned to you. You must promptly change your passwords if you see a risk of your password being compromised.


Your personal information may be retained by Elliot Brown for the legally required timeframe. Afterwards, we will securely destroy your personal data according to our internal policies and procedures.

Your rights

Your rights in relation to your personal information include the ability to:

  • access your personal information and to certain other supplementary information that this Privacy Notice is designed to address;
  • correct your personal information if it is found to be inaccurate or out of date;
  • have your personal information deleted;
  • restrict or object to the processing of your personal information, in particular when the organisation is relying on its legitimate interests as the legal ground for processing;
  • transfer your data in a portable format, in particular when the processing is based on your consent or is carried out by automated means;
  • complain to a supervisor authority;
  • withdraw your previously provided consent to the use of your personal information; and
  • request a restriction is placed on further processing where there is a dispute in relation to the accuracy or processing of your personal data.

If you have created an account or a personal profile on our website, you should be able to access and update some or all of your personal information. If you wish to access, update or correct other personal information, please contact us. We may ask you for additional information to verify your identity. In most cases, we will update information as requested, if we have no reason to limit or deny your request as permitted or required by law, or if we are unable to verify your identity.

Contact Elliot Brown

To exercise all relevant rights, queries or complaints please contact Elliot Brown in the following ways:

E-mail Elliot Brown's Privacy Program at

Send postal mail to:

Elliot Brown Watches
Unit 2, Lake Yard
Lake Drive
BH15 4DT

Changes to this online privacy notice

Elliot Brown reserves the right to modify this online Privacy Notice as required by posting a revised version on our website. These changes will be effective as of the posting date.